Rebrand & Redesign

Bugatchi is a contemporary men's luxury brand that combines elegant clothing with innovative and performance materials. As the lead designer, Rachel played a significant role in redesigning and modernizing the e-commerce website and identity to more accurately portray the brand's renewed vision, reimaging critical pages, and creating new modular components to support the brand's evolving content strategy. Additionally, Rachel rethought and redesigned the quick shop user flow and presentation, helping to enhance the overall user experience.

Alexandra Mann
Project Manager
Jonathan Black
Creative Director
Ulrik Ejlers
Graphic Designer
Rachel Bavaresco
Design Lead
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Style Guide
Image Ratios
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